Shiseido Essentialist Eye Palette

These eyeshadow palettes are made with an innovative cream powder matrix system, which provides pure, silky colour that lasts 12 hours without creasing. Soft, spherical powders create a smooth, second-skin effect, while a transparent base eliminates any chalkiness. These weightless formulas are offered in an array of finishes that range from soft mattes to shimmering metallics. Inspired by Tokyo’s iconic streets, each ultra-slim palette contains four coordinating colours that can be used to create countless eye looks. Available in 6-shade harmonies. Dermatologist and ophthalmologist tested.

• Apply to lids and eye area using fingers or a brush.
• Build and blend as desired.

In 1872, Shiseido opened its doors in Ginza, Tokyo. The family business that started out as Japan’s first Western-style pharmacy transformed into a global beauty giant that currently operates in approximately 120 countries and regions around the world. Shiseido’s history and tradition are characterized by a long string of innovations and category firsts that have repeatedly set new standards and whose effects have rippled across the entire beauty industry. 150 years later, they are still commitment to innovation is as steadfast as ever. Based in Japan, they aim to transcend borders and boundaries and venture beyond the cosmetics business to realize Beauty Innovations through the creation of unique products, delivering new values and actively contributing to the happiness of our customers across the globe through beauty.